ebook example

SEO Copywriting Case Study

INFLIGHT PILOT TRAINING | AVIATION COMPANY

Enhancing brand voice and outreach through blogs, landing pages, ebooks, and other specialized industry content.

SEE THE RESULTS

0K
NEW KEYWORD RANKINGS

0K+
EBOOK DOWNLOADS

1st
RESULTS FOR TARGET KWs

local map pack - first search result for aviation client

SEO Copywriting Results

Increased Keyword Net, Improved Local and National SEO Rankings, Crafted New Brand Voice for Minneapolis Aviation Company. 

Inflight Pilot Training serves the aviation industry by providing flight training, airplane rental and aircraft maintenance services in the greater Twin Cities area. Since 2016, Frahm Digital has built a prominent web presence through a mix of SEO copywriting, keyword targeting and evergreen content development.

Through high-quality content development, including blogging services, Frahm Digital was able to achieve over 400+ new keyword rankings and the first result in Google’s Map Pack. 1,000+ ebook downloads

10,000+ Keyword Rankings

Through consistent blogging via our content strategy, we obtained rankings in the #1-3 slots for more than 10,000 keywords. (See graph below):

ahrefs organic keyword ranking for website

“We’ve partnered with Frahm Digital on several SEO and copywriting projects. They take a strategic approach to content development that consistently leads to improved rankings, traffic and conversions. We’ll continue to recommend Frahm Digital to our clients and partners.”

“They have consistently delivered results and exceeded our expectations at a fraction of the price of some larger marketing firms we have worked with. On behalf of me and our company Insane Impact, I would recommend Frahm Digital at the drop of a hat for anything related to graphic design, web development and SEO.”


grid of blog postings on aviation website

Content Performance

eBook Writing Services

Our goal was to develop evergreen content centered around high-volume, low-competition keywords centered around aviation-related topics.

1,000+ eBook Downloads

In addition to article writing and blog management, we were able to achieve 1,000+ downloads for the ebook, Getting Off the Ground: Make Your Dream of Flying Come True. This piece of evergreen content targets new and aspiring pilots, providing them with the information they need to get started with flight school.


INSTRUCTOR HANDBOOK
cover of employee handbook for aviation business

OPERATIONS MANUAL
cover of Operations Manual for flight company

PROCESS MANUAL
cover of core process manual for aviation company
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